In an increasingly volatile, uncertain, complex, and ambiguous world, how do we deepen executive support for social impact? Is a stronger financial business case enough — or do leaders ultimately make decisions through a more human, emotional lens?
Research from IMPACT ROI suggests the answer is both. This conversation will introduce key findings from Project ROI’s Business Case research, exploring how leaders balance data, emotion, and organizational pressures when making decisions about social impact strategies.
This Executive Network session is designed as an interactive discussion. Participants will be invited to share where they are encountering resistance or momentum, what approaches have helped gain leadership support, and where the business case alone has fallen short. Together, we’ll exchange practical insights on connecting the head and the heart to strengthen influence and engagement.
